ABOUT UR2V®
THE GUYS BEHIND THE IDEA
WHO IS UR2V® FOR?
The Concept
More Than Clothing
VIDEO SPOTLIGHT TITLE
UR2V® stands for "Your Second Version". The idea is simple: Your 1st version is the current "you" and everyone's ok with it. Well, UR2V® is made for those who are always seeking for a better self.
UR2V was created for those who are consciously evolving — people building something, refining their mindset, and choosing long-term growth over instant validation. Often referred to as YNGMNMKRS (Young Money Makers) — not defined by money, but by mindset.
UR2V is built around duality and progression. Every piece reflects the idea that growth is not linear, but it is deliberate. Clean silhouettes meet bold graphics. Minimal construction meets expressive detail. One side shows restraint, the other shows instinct. Just like the people who wear it.
More Than Clothing UR2V is not about dressing differently. It’s about thinking differently. The clothes act as a reminder: you are no longer the first version of yourself — and you’re not done evolving.
@2025 UR2V